Need a LinkedIn Formula? Here’s a Proven Content Strategy for Senior Executives
Is posting on LinkedIn worth it for CEOs and senior executives? Absolutely! That’s a no-brainer. But a more interesting question is: What should you be posting about? There’s plenty of advice online about what makes meaningful content on social media and on...
Storytelling for Executives: Can You Tell These 12 Stories?
For senior executives, storytelling is one of the most useful skills you can master. Humans are hard-wired to respond to stories. When you learn how to tell stories effectively, you find it easier to get people on board with your initiatives, you build stronger...
24 Ways Executives Build Trust Using LinkedIn
Trust. It opens so many doors, doesn’t it? But trust has to be built; it cannot be demanded. And building trust requires that other important T word . . . time. It takes time for people to get to know who you are. They watch how you behave in different situations, how...
4 Long-Term Benefits to Personal Branding for Senior Executives
A personal brand is not about posting what you had for lunch on social media. Personal branding is not about spin. Or about bragging. Thank goodness. Personal branding starts by recognizing you have a reputation and influence, and the power to leverage that influence...
Do You Really Need to Be a Thought Leader?
Everyone talks about “thought leadership,” and being seen as a thought leader is a common goal for our clients. But do you really need to be a thought leader? It may not necessarily be the right strategy for you. Perhaps you are more comfortable being an expert. Or a...
CEO Interviews: Why LinkedIn is Worth My Time
Why do CEOs prioritize being active on LinkedIn? Sure, LinkedIn is undoubtedly the platform for people who want to do business. With 1+ billion members and 67 million companies around the world, LinkedIn has proven itself worthy of the attention of entrepreneurs and...
How to Get a Board Role: Retained Executive Recruiters Share LinkedIn Tips
Are you looking for a board role? Good News: Chances are, a retained executive recruiter is looking for you, too. Over the years, our team has helped hundreds of C-suite executives use LinkedIn to reach their goals faster. And many of those execs desired — and...
Achieve Your Exit Plan Goals Using LinkedIn Strategies & Tips
Once upon a time, you had The Entrepreneur Dream: start with a unique idea, transform it into a business, grow the organization to success, and . . . sell it for big bucks! Every step was more complicated than you anticipated, but now, you can see the payoff in the...
10 Stages of a CEO’s Journey and How Personal Branding Helps You Crush It
Navigating the CEO journey is exciting and exhilarating . . . and sometimes exhausting. But you wouldn’t want to be doing anything else, right? From founding a business to exiting with grace, successful CEOs rely on foundational skills that remain crucial across all...
Humanizing the CEO: What It Is, Why It Matters, and How to Do It Well
CEOs and social media — it’s a love-hate relationship, right? Most CEOs and senior execs see value in adding social media to their communications mix. But really, does any CEO get up in the morning and think, “I can’t wait to share [fill in the blank] on social!” No...
LinkedIn Profile Tips for High School Students
Is high school too early to set up a LinkedIn profile? College students know that a presence on LinkedIn will help them find and apply for jobs. But most high school students are years away from a full-time job search. Does it make sense for you, too? Yes, absolutely....
Unlocking LinkedIn: The New SaaS Founder’s Blueprint for Success
As a SaaS startup founder, you've already taken the monumental leap from concept to company. You've navigated the initial uncertainties, transforming your innovative idea into a tangible business. This journey from envisioning a solution to actually building a...