How the CEO’s Personal Brand Impacts Recruiting

Personal Brand Visible

You know your employer brand matters to your recruiting efforts. Companies with a strong brand get 50% more qualified applicants, spend 50% less to hire, and are able to hire faster. But does your personal brand matter too? Yes! As the CEO, your personal brand matters — because people care […]

Are You a ProSocial CEO?

80% of executives say they would rather work for a “social CEO.” CEOs who are active in social media are perceived as more effective, more forward-thinking, better communicators, more open and accessible, and more inspiring. (The Social CEO: Executives Tell All, Weber Shandwick) But it’s not always possible for a […]

Grow Your LinkedIn Talent Pool – Grow Your Business

At any given moment, thousands of companies are online in search of new employees. They post job openings on LinkedIn and websites like Glassdoor and Monster. Others contact recruiters or reach out to friends, acquaintances, and former colleagues for leads. If they get lucky, a candidate with the ideal skillset, […]

LinkedIn Profile Tips for College Students

AP Photo/The Express-Times, Matt Smith For many, a LinkedIn profile is something to think about after you’ve landed your first job — or at least after you’ve graduated with a degree. But the time to start building your career network is actually during your first year of college. Why so […]

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