How to Show Sustainability Matters to You

How to Show Sustainability Matters to You

People are coming to your LinkedIn profile to learn how you think. If one of the signals you want to send is that you believe in sustainability and care about the environment, you’ll want to include sustainability in both your profile and your LinkedIn activity. Key...
CEOs: Build Trust Proactively Using LinkedIn

CEOs: Build Trust Proactively Using LinkedIn

Trust. It opens so many doors, doesn’t it? But trust has to be built; it cannot be demanded. And building trust requires that other important T word . . . time. It takes time for people to get to know who you are. They watch how you behave in different situations, how...
After Funding, What Changes for a CEO?

After Funding, What Changes for a CEO?

For CEOs who have recently raised a round, LinkedIn plays a different role than it did before. Most founders don’t adjust to that shift. Many CEOs become quieter after funding. Their focus moves to hiring, product execution, and scaling the company. But what most CEOs...