Upcoming Workshops, Webinars & Events

The LinkedIn Formula for CEOs: Get Further Faster

As CEO, your role on LinkedIn is complex. You so many stakeholders to consider – customers, prospects, partners, employees, prospective key hires, investors, and the media.

Most of the people who matter to your business are on LinkedIn, but what should you be doing? How do you balance all of your audiences? And how do you create a strong presence in limited time?

This hands-on workshop is exclusively for CEOs who want to leverage LinkedIn effectively to grow their business – attract customers and partners, build a powerful employer brand, and impress investors.

In the first 30 minutes, we cover:

• What is the CEO’s role on LinkedIn?
• How to craft your presence so it serves your business goals.
• The 5 things tech CEOs with 30K+ followers do on LinkedIn that most CEOs don’t.

And, of course, we make you a special offer!

Those who can stay beyond 30 minutes are invited to participate in hot seats, where we work on your LinkedIn profile with you, and help you build a simple LinkedIn strategy that is aligned with your goals – one that can be executed in as little as 15 minutes each week.

Upcoming dates:
Thursday, November 18, 1:00-2:00pm ET / 10:00-11:00am PT
Thursday, January 20, 1:00-2:00pm ET / 10:00-11:00am PT

LinkedIn Profile Glow-up

Need help with your LinkedIn profile? Join us and give your LinkedIn presence a glow-up!

Make your LinkedIn profile more powerful – tell your story effectively, become more findable, impress people, build trust, and make people want to talk to you.

This webinar introduces five simple enhancements you can make to your profile, each of which takes just a few minutes and can be completed by the time you leave the webinar.

The result will be a more polished, professional, and effective LinkedIn profile – one that works harder for you and delivers better results.

Tuesday, December 7, 1:30-2:00pm ET / 10:30-11:00am PT

5 Simple Steps to Get Your Executives into Social Media

Need to get your executives showing up online as the powerful thought leaders they are?

Join us to hear about a straightforward, 5-step process for getting your executives to step into a more active role in social media.

This webinar is packed with tips and strategies developed over the past 10 years, based on our experience working with thousands of executives at companies ranging from startups to Fortune 50.

Thursday, December 9, 1:00-2:00pm ET / 10:00-11:00am PT

Best LinkedIn Metrics: Are You Tracking What Really Matters?

There are so many numbers you can track on LinkedIn! Profile views, invitations, connections, followers, likes, comments, shares, messages, Social Selling Index, and more.

Some of those numbers are meaningful, while others are vanity metrics.

In this webinar we look at what numbers you should be monitoring, share benchmarks so you know how you compare to others, and help you identify reasonable (and stretch) goals for 2022.

Thursday, December 16, 1:00-2:00pm ET / 10:00-11:00am PT