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Refocus Your LinkedIn Presence to Support Your 2019 Business Goals

Will you have a little downtime over the next couple weeks? As you reflect on what you want to achieve in 2019, see if you can find some time to refresh your brand online so it is aligned with your current goals. What are your top business priorities for the […]

How Elite Salespeople Use LinkedIn: An Interview with John Asher, CEO at ASHER Strategies

It’s no secret that LinkedIn is the top professional social networking site — of its 562 million users worldwide, 61 million are senior-level influencers and 40 million hold decision-making positions. Sellers who have mastered LinkedIn create 45% more opportunities per quarter, are 51% more likely to make quota, and outsell 78% of their […]

How the CEO’s Personal Brand Impacts Recruiting

You know your employer brand matters to your recruiting efforts. Companies with a strong brand get 50% more qualified applicants, spend 50% less to hire, and are able to hire faster. But does your personal brand matter too? Yes! As the CEO, your personal brand matters — because people care […]