Create a Strong Personal Brand for Yourself and Your Leadership Team
Use LinkedIn to Build Your Reputation for Thought Leadership
People meet you for the first time online. Use your LinkedIn presence to impress them, build trust, educate, and get them ready for the conversation you want to have.
Global executives who say they want their CEO to be active in social media
Source: The Social CEO
Global executives attributed 45% of their company’s reputation and 44% of their market value to the reputation of their CEO
Source: The CEO Reputation Premium
Buyers who say they research vendors by looking at their LinkedIn profile.
Your LinkedIn presence showcases your ability to tell your company story, express your vision in a compelling way, share your thought leadership, and invite people to be a part of what you are building. Let the experts at ProResource optimize LinkedIn for you, so you maximize your results.
Three Steps to a Strong Personal Brand
“We knew LinkedIn held potential for us, but we didn’t know how to leverage it. Then we found the ProResource team — true mavens of the inner workings of LinkedIn. We’ve used the ProResource team to produce blogs, create targeted ads, and enhance personal branding to promote our business. We've gotten amazing response rates to our ads and seen tremendous results in conversions. The ProResource team really makes a difference!”
“My business is marketing — so I understand the value of LinkedIn — but as CEO, my time is stretched across many priorities. Working with ProResource, I have a strong presence on LinkedIn that is effortless. By effortless I mean timely responses to inquiries, thorough research, and always finding a solution to even the smallest problem. That’s what a busy executive needs at-the-ready.”
CEO | WiseGuys Marketing
“I was very impressed with the process deployed by ProResource and very pleased with the final product created through their thoughtful efforts. The representatives I worked with were diligent about scheduling and follow through. My interviewer did a very nice job summarizing our conversation, which became the core of my revised profile on LinkedIn. The ProResource process is quite thorough but they make their client’s part of the process seem effortless.”
Lawyer and Managing Shareholder of Buchalter’s Seattle Office
LinkedIn Personal Branding for Tech CEOs & Leaders
Use LinkedIn to position yourself as a thought leader and make faster progress on these strategic initiatives:
- Lead Generation
- Product Launches
- Speaking Engagements
- Media Coverage
- Book Promotion
- Joining a Board
It’s a quick read, packed with tips you won’t find anywhere else.