by ProResource | Dec 12, 2018 | Branding, Lead generation, Online Presence
Will you have a little downtime over the next couple weeks? As you reflect on what you want to achieve in 2019, see if you can find some time to refresh your brand online so it is aligned with your current goals. What are your top business priorities for the coming...
by ProResource | Nov 28, 2018 | Lead generation, Personal branding, Social media engagement
It’s no secret that LinkedIn is the top professional social networking site — of its 562 million users worldwide, 61 million are senior-level influencers and 40 million hold decision-making positions. Sellers who have mastered LinkedIn create 45% more opportunities...
by ProResource | Apr 11, 2017 | Lead generation, Marketing, Marketing Tools, Sales, Social media
We can all agree that no one wants to spend money on marketing that doesn’t produce results. But, to be fair, marketing is not a perfect science. You can do 95% of everything right, but with just one element out of synch, you risk total failure. The good news is,...
by ProResource | Apr 4, 2017 | Lead generation, Marketing, Marketing experiments, Product launches, Sales
When you are about to launch a new product, there are many things that keep you awake at night… Is there a major flaw you haven’t discovered yet, despite all your testing? Is the pricing strategy you have chosen the right one? Will you be ready to launch on...
by ProResource | Mar 4, 2017 | Branding, Lead generation, LinkedIn, Marketing, Social media
(This post has been updated; see 20 for 2020: LinkedIn CEO Profiles to Watch) Have you seen what other CEOs are doing on LinkedIn? Viewing other CEO profiles is a great way to get ideas for your own LinkedIn presence. It’s been nearly three years since we published...
by ProResource | Dec 5, 2016 | Lead generation, LinkedIn, Marketing, Social Networking
You don’t need eggnog to make your holidays happy – and productive – on LinkedIn. With just a little thinking outside the box and some simple year-end attention, you’ll land the gift that keeps giving throughout the year ahead. Here are some tips for getting the most...
