by ProResource | Aug 8, 2019 | LinkedIn Profile, Personal branding, Social media
Have you ever thought about whether your LinkedIn presence is truly serving your business goals? Up until now, it’s been a difficult factor to measure. LinkedIn does tell you how complete your profile is, with a feature called the Profile Strength Meter — the...
by ProResource | Jul 24, 2019 | CEOs, LinkedIn Tips, Online Presence, Social media engagement
By Meryl Evans No CEO or VP wants to post something on LinkedIn only to hear crickets. No likes. No comments. No engagement. And the thought of this pushes some away from posting and engaging on social. But it shouldn’t. My experience on LinkedIn shows...
by ProResource | Jul 10, 2019 | Branding, Social media, Video
It probably won’t surprise you to hear that video is the best performing content type on social media. But it might be news that this holds true even when you are targeting executives. Consider the stats: 75% of executives say they watched at least one...
by ProResource | Jun 19, 2019 | CEOs, Job Seeking, LinkedIn Profile
LinkedIn is a powerful tool for executives — especially if you’re looking to take the next step in your career. Consider this: Less than 10% of executive-level jobs are landed through traditional job boards. Instead, the majority of these job placements come...
by ProResource | Jun 6, 2019 | LinkedIn, LinkedIn Profile, Marketing, Personal branding
When you’re the head of a marketing department, people expect you to be an expert in all aspects of the field—including social media. They look to you as an example for creating a strong personal brand, gaining online exposure, and sharing thought leadership....
