by ProResource | Oct 2, 2019 | CEOs, Executive Social, Leadership, Social media engagement
In our last blog, we discussed the impact on a company’s stock when “social executives” are active on Twitter — when they share insights into their work-related activities and communicate directly with their investors via social media. Here we look...
by ProResource | Sep 11, 2019 | CEOs, Investors, Social media, Social media engagement
Is there a Return on Investment (ROI) from getting executives active on social media? That used to be a challenging question. Not anymore. New studies show a clear ROI on multiple levels. In a new paper, The Emergence of “Social Executives” and Its...
by ProResource | Aug 21, 2019 | Blogging, CEOs, Thought Leadership
We all generally understand the importance of using thought leadership to distinguish our company from the competition and, ultimately, attract the right kind of customers and partners. But there is a considerable amount of data available about just how valuable...
by ProResource | Jul 24, 2019 | CEOs, LinkedIn Tips, Online Presence, Social media engagement
By Meryl Evans No CEO or VP wants to post something on LinkedIn only to hear crickets. No likes. No comments. No engagement. And the thought of this pushes some away from posting and engaging on social. But it shouldn’t. My experience on LinkedIn shows...
by ProResource | Jun 19, 2019 | CEOs, Job Seeking, LinkedIn Profile
LinkedIn is a powerful tool for executives — especially if you’re looking to take the next step in your career. Consider this: Less than 10% of executive-level jobs are landed through traditional job boards. Instead, the majority of these job placements come...
by ProResource | May 22, 2019 | Branding, CEOs, LinkedIn Profile, LinkedIn Tips
There’s plenty of information out there about the importance of a strong LinkedIn profile for job seekers and sales teams. But what about CXOs and VPs? Do you really need to bother? The answer is, without a doubt, yes. And the reason is simple: 78% of C-level...
