Navigating the CEO journey is exciting and exhilarating . . . and sometimes exhausting. But you wouldn’t want to be doing anything else, right? From founding a business to exiting with grace, successful CEOs rely on foundational skills that remain crucial across all...
CEOs and social media — it’s a love-hate relationship, right? Most CEOs and senior execs see value in adding social media to their communications mix. But really, does any CEO get up in the morning and think, “I can’t wait to share [fill in the blank] on social!” No...
The best sales leaders I know come with an arsenal of tools, best practices, and trade secrets. LinkedIn has become an essential first step in business development. Used well, LinkedIn serves as your advance team, telling your sales story before people even meet you....
Who should be the best at creating an online presence, personal branding, content, and communication? Marketers, of course! And there’s no better place to demonstrate your capabilities than LinkedIn, where your clients, prospects, employees, and stakeholders will see...
I attended both SaaStock and SaaStr Europa a couple of months ago, and am planning to attend SaaStr in San Francisco in September. A few things surprised me about the conferences ― I tried to use my usual tricks for meeting people at events, but they didn’t work! I...
Once upon a time, there was a CEO of a B2B tech company who had a superb mind for business. She transformed a great idea into a thriving enterprise, hired well, led with clarity, and delivered value to her investors and customers. But she also thought that a personal...