Great Twitter Examples: CMOs

chief marketing officer twitter

As the head of marketing for their organization, CMOs who demonstrate leadership in a marketing space, like social media, can have a huge advantage. These CMOs are setting a great example for their team. They use Twitter to share industry news and trends, engage with the community, and talk about […]

Excellent LinkedIn Examples: Female CEOs

linkedin women ceos

In continuing with our theme of learning from the best, here is a list of some excellent LinkedIn examples of female CEOs. These women use their LinkedIn presence to share their ideas and experience in the boardroom, provide insights on industry news and trends, interact with their team and partners, […]

What’s Working Now: Messages

linkedin messaging

LinkedIn has been introducing lots of new features and capabilities – almost every week there is something new. If you don’t spend much time on LinkedIn, the changes are so subtle you might not even notice them. But add them up, and they have significant implications for the way you […]

How to Be a Better Leader by Using Social Media

social leaders ceo

Some of the most effective leaders are actually the best followers…on social media, that is. As a result of the CEO Social Activism blog posts I did earlier this year, I’ve become engaged in more and more discussions about how CEOs and other leaders could – and should – be […]

CEO Videos: Lights, Camera, Action?

ceo personal brand video linkedin

An Interview with Chris Yates The launch of LinkedIn’s new live video feature gives everyone the opportunity to share live video on LinkedIn. Should entrepreneurs and CEOs start taking advantage of this, and if so, how? I sat down with Emmy award-winning, multi-platform storyteller Chris Yates, CEO of Huddle Productions, to […]

How Do You Know If Your Social Media Is Working?

executive branding roi

As an executive with many demands on your time, you need to justify the investment of time that you put into social media. While you may feel intuitively that it has value, it’s like any other part of your business – at some point you need to show ROI. There […]

CEO Social Activism: The Benefits and Risks of Speaking Out

ceo social issues

At a time when 140 characters can unsettle financial markets and incite worldwide controversy, the risks associated with publicly voicing an opinion or supporting a cause are greater than ever. There is, of course, a strong and sound-minded counterpoint to this increasing social media frenzy: the articulation of measured, controlled […]

Tips for Your Best LinkedIn Summary

tips for linkedin summary

Your LinkedIn summary is at the top of your profile, so it’s the section most people read to get a sense of who you are. Don’t leave it blank because you aren’t sure what to write. Here is a simple process that will help you create a strong, interesting summary. […]

Is a CEO’s Role to Maximize Profit or Work towards the Greater Good of Society?

CEOs: Social Activism

Meet Alain Kapatashungu, CEO and Founder of Frontdoor. Born in Africa, now living in Paris, Alain survived the genocide in Rwanda.  His family fled the country, and lost many family members who stayed behind.  Alain is passionate about immigration, and is unequivocally committed to acting on that passion. “If things […]

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