by ProResource | Oct 9, 2018 | Online Presence, Sales, Strategy
Right now, you are having far too much fun running your business to think about selling. But at some point you will be ready for a new adventure. What should you think about now, so you can be prepared when the time comes? To discuss this topic in detail, I recently...
by ProResource | Jun 19, 2018 | building trust, Social media engagement, Strategy
When it comes to business best practices, every company knows they have to have a presence in social media. I mean, it’s 2018, folks. But, it’s funny — while senior executives at every level of corporate America insist that their company have a vibrant multi-platform...
by ProResource | Jun 12, 2018 | Personal branding, Social media engagement, Social Networking, Strategy
With 562 million members, LinkedIn, when used strategically, offers authors unprecedented opportunities to promote their work, especially when using LinkedIn in conjunction with other social media platforms such as YouTube, Instagram, and Twitter. Dr. John Danley, an...
by ProResource | Mar 14, 2018 | Personal branding, Strategy
Super-techy, hyper-nerdy, and uber-popular – do you know the latest “it” technology exploding on the scene? If your vocabulary doesn’t include Bitcoin, you are so 2017. But cryptocurrencies aren’t the entire story – Bitcoin is based on a new approach to information...
by ProResource | Jun 15, 2016 | LinkedIn, Social Networking, Strategy
With the announcement yesterday that Microsoft is acquiring LinkedIn for $26.2 billion, there is a lot of speculation about why. While many people believe the primary value of LinkedIn is the master database of 433 million professionals and executives, I agree with...
by Katherine | Jul 28, 2015 | LinkedIn, Marketing, Social Networking, Strategy
You most likely know your competitors. And know them well. You study their websites. You check out their social media profiles and updates. You listen to them on Twitter. (Tip: Create a private list called “Competitors” and add them to the list for easy checking.)...
