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Achieve Your Exit Plan Goals Using LinkedIn Strategies & Tips

Achieve Your Exit Plan Goals Using LinkedIn Strategies & Tips

by ProResource | Jul 16, 2024 | Branding, Business Exit, LinkedIn Best Practices, Strategy

Once upon a time, you had The Entrepreneur Dream: start with a unique idea, transform it into a business, grow the organization to success, and . . . sell it for big bucks! Every step was more complicated than you anticipated, but now, you can see the payoff in the...
A Post-SaaStr Report: Braindates, After Parties & Uber Rides

A Post-SaaStr Report: Braindates, After Parties & Uber Rides

by ProResource | Sep 13, 2023 | Branding, Business Development, Communication, Social Networking, Strategy

CEOs of SaaS companies: Did you attend SaaStr last week? I did, and it was an amazing experience.  I shared my game plan and expectations before the conference, and some things were even better than I anticipated. A few were not ― or simply were different. Here are my...
Want to Land a Board Role? Use LinkedIn & ChatGPT

Want to Land a Board Role? Use LinkedIn & ChatGPT

by ProResource | Mar 29, 2023 | Board Positions, LinkedIn Profile, LinkedIn Tips, Personal branding, Reputation Management, Strategy

Once upon a time, a seasoned CEO found herself looking for a new challenge. Though she truly enjoyed leading her successful tech company, she longed for a different venture, a way to make an even bigger impact with her skills and expertise.  Several of her peers,...
Pivot Strategy: Define Your Buyer Personas

Pivot Strategy: Define Your Buyer Personas

by ProResource | Jun 4, 2020 | LinkedIn Tips, Marketing Tools, Sales, Strategy

Counterintuitive as it is, one of the smartest things you can do in marketing is target an extremely specific niche. While it is tempting to cast a wide net, selling to everyone who might possibly use your solution dilutes your marketing efforts. When you speak to a...
Pivot Strategy: Get Data to Validate Your Instincts

Pivot Strategy: Get Data to Validate Your Instincts

by ProResource | May 6, 2020 | LinkedIn Data, LinkedIn Tips, Sales, Strategy

As entrepreneurs, we know there’s huge opportunity in crises. If we can find that opportunity and get there first, we can scale our businesses like never before. But we have a limited runway, and time is the critical variable. So, how do you decide where to focus your...
Selling Your Business: An Interview with Byond CEO Laurie Wiggins

Selling Your Business: An Interview with Byond CEO Laurie Wiggins

by ProResource | Oct 9, 2018 | Online Presence, Sales, Strategy

Right now, you are having far too much fun running your business to think about selling. But at some point you will be ready for a new adventure. What should you think about now, so you can be prepared when the time comes? To discuss this topic in detail, I recently...
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