by ProResource | Jan 31, 2019 | Branding, CEOs, Personal branding, Social media
As the CEO of a growing business, your personal brand matters. Your employees trust you, believe in you, and follow your lead. You define the vision for the business; you make strategic decisions; and you are the one who gets everyone aligned and moving in the same...
by ProResource | Nov 28, 2018 | Lead generation, Personal branding, Social media engagement
It’s no secret that LinkedIn is the top professional social networking site — of its 562 million users worldwide, 61 million are senior-level influencers and 40 million hold decision-making positions. Sellers who have mastered LinkedIn create 45% more opportunities...
by ProResource | Nov 1, 2018 | Online Presence, Personal branding, Recruitment
You know your employer brand matters to your recruiting efforts. Companies with a strong brand get 50% more qualified applicants, spend 50% less to hire, and are able to hire faster. But does your personal brand matter too? Yes! As the CEO, your personal brand matters...
by ProResource | Sep 25, 2018 | Leadership, Personal branding, Social media engagement
Would you like a spot on a corporate board? It’s a smart move for experienced executives looking to make an impact with their business and leadership skills. A corporate board position can be lucrative; but even if you’re on the board of a nonprofit or startup,...
by ProResource | Sep 13, 2018 | Personal branding, Social media engagement, Social Selling
80% of executives say they would rather work for a “social CEO.” CEOs who are active in social media are perceived as more effective, more forward-thinking, better communicators, more open and accessible, and more inspiring. (The Social CEO: Executives Tell All, Weber...
by ProResource | Aug 8, 2018 | Content curation, LinkedIn Video, Personal branding
Your social media feeds are jam-packed with video and for good reason — people love it. In fact, by 2019, it’s expected that video will account for 80% of all consumer internet traffic. That’s a hard stat to ignore! Here’s another amazing statistic from...
