As we publish this blog, there are 32 days left in 2023. I’m feeling that crazy, end-of-the-year, new-year-coming-quickly urgency, are you? Even as I anticipate holiday gatherings and magic with my family and friends, I’m focused on what I need to do right now to...
For CEOs of small to mid-size B2B SaaS companies, storytelling is much more than a marketing tool — it’s a comprehensive communication strategy that impacts every aspect of their business, from customer acquisition and retention to investment attraction and talent...
Among the millions of voices on LinkedIn, some resonate with extraordinary authenticity and depth. Feyzi Fatehi is one of those significant voices. With 20K followers and a 2019 SIIA CODiE Lifetime Achievement Award for his work in education technology, he’s a...
If you’re a startup CEO or founder, you already know it takes more than hard work or luck to turn an idea into a company. So. Much. More. Drive, great communication skills, the right connections, good people, endurance, incredible research and strategy, industry...
A personal brand is not about posting what you had for lunch on social media. Personal branding is not about spin. Or about bragging. Thank goodness. Personal branding starts by recognizing you have a reputation and influence, and the power to leverage that influence...
Struggling to convert your company’s executive leaders into active participants on social media? 62% of surveyed executives reported their social media presence contributes to building their firm’s brand by establishing market leadership and credibility, boosting...