5 Practical Tips to Consistent Branding Across Your Executive Team

There’s plenty of information out there about the importance of a strong LinkedIn profile for job seekers and sales teams. But what about CXOs and VPs? Do you really need to bother? The answer is, without a doubt, yes. And the reason is simple: 78% of C-level executives say they […]

How Do You Know If Your Social Media Is Working?

executive branding roi

As an executive with many demands on your time, you need to justify the investment of time that you put into social media. While you may feel intuitively that it has value, it’s like any other part of your business – at some point you need to show ROI. There […]

How to Get Senior Executives into Social Media

csuite ceo leaders social media

It feels like moving a mountain, doesn’t it? You have dozens — maybe hundreds — of senior executives you are trying to get to participate in social media. It’s one of your key initiatives, but you’re not making the progress you hoped for. Everyone agrees social media is a good […]

Looking For a New Job Later This Year?

new job linkedin network

In Washington, DC, where we’re based, it’s a fact of life that a lot of people will be looking for new jobs after the election in November. You might be in a slightly different situation – maybe you know your company is preparing for a round of layoffs or perhaps […]

9 Questions to Ask Any LinkedIn Profile Writer

Questions to ask a LinkedIn Profile Writer

Hiring a LinkedIn expert to write or rewrite your profile can be a great strategy – especially if you’re starting to use LinkedIn to generate leads for your business or looking to land a new job. However, you need a writer who does quality work – one who will help […]