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Storytelling Through Video with Media Strategist Michael Wilker

Storytelling Through Video with Media Strategist Michael Wilker

by ProResource | Jul 10, 2019 | Digital Marketing, Personal branding

It probably won’t surprise you to hear that video is the best performing content type on social media. But it might be news that this holds true even when you are targeting executives. Consider the stats: 75% of executives say they watched at least one...
Marketing VPs and CMOs Who Nailed Their LinkedIn Profile

Marketing VPs and CMOs Who Nailed Their LinkedIn Profile

by ProResource | Jun 6, 2019 | Executive Social, LinkedIn, Personal branding, Social CEO

(This post has been updated; see Excellent CMO/VP of Marketing LinkedIn Profiles) When you’re the head of a marketing department, people expect you to be an expert in all aspects of the field—including social media. They look to you as an example for creating a...
Get Thousands More Views with LinkedIn Hashtags

Get Thousands More Views with LinkedIn Hashtags

by ProResource | Mar 13, 2019 | LinkedIn, Personal branding, Social media

Want to maximize the number of people who see your updates on LinkedIn – without paying for ads? Here’s the secret: Hashtags. Hashtags have been used on Twitter and Instagram for many years but were only introduced on LinkedIn recently. They perform the same basic...
10 Minutes to Jazz Your LinkedIn Profile

10 Minutes to Jazz Your LinkedIn Profile

by ProResource | Feb 27, 2019 | LinkedIn, Personal branding, Social CEO

At ProResource, we strongly believe in the power of the LinkedIn profile. In fact, a huge part of our business is dedicated to helping our clients enhance their profiles to promote their personal and professional brand. Still, we understand how the prospect of...
How Elite Salespeople Use LinkedIn: An Interview with John Asher, CEO at ASHER Strategies

How Elite Salespeople Use LinkedIn: An Interview with John Asher, CEO at ASHER Strategies

by ProResource | Nov 28, 2018 | Lead generation, Personal branding, Social media engagement

It’s no secret that LinkedIn is the top professional social networking site — of its 562 million users worldwide, 61 million are senior-level influencers and 40 million hold decision-making positions. Sellers who have mastered LinkedIn create 45% more opportunities...
Next Step in Your Career: Position Yourself for a Board

Next Step in Your Career: Position Yourself for a Board

by ProResource | Sep 25, 2018 | Leadership, Personal branding, Social media engagement

Would you like a spot on a corporate board? It’s a smart move for experienced executives looking to make an impact with their business and leadership skills. A corporate board position can be lucrative; but even if you’re on the board of a nonprofit or startup,...
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