by ProResource | Aug 9, 2014 | interviews, Marketing, Sales, Trust
Whether or not they happen in an elevator, a quick pitch on the fly is a reality of your business. It may be to a prospective client, a possible hire, a potential employer, or a desired partner, and you never know who you may bump into at the coffee shop. Having your...
by ProResource | Oct 7, 2011 | credibility, interviews, Marketing, Social media, Social Networking, Website
Everyone loves seeing quotes and testimonials – they are a great way to get prospects more comfortable with your business. But a lot of people have trouble coming up with a good quote, so they put off giving you one. Here’s how to make it easier for...
by ProResource | Sep 2, 2011 | interviews, Marketing
If you are short on time, here are 3 questions that give you the fastest way to identify whether you are talking to someone who really knows what they are doing. 1. What process do you use when you work with clients? In other words, what are the steps they are going...
by ProResource | Jul 13, 2011 | interviews, Marketing
I just finished reading a classic and highly recommended book, Topgrading, by Bradford D. Smart, PhD. It was full of wonderful advice on how to make sure you hire all “A”s (as opposed to “B”s or “C”s) – in other words, the...
by ProResource | Jan 14, 2010 | interviews, Marketing, Video
Looking for ways to add depth and dimension to your website? Consider adding some interviews. If you want to, you can work with someone to do a “real” interview. You can record it and post the link to the audio or video on your website or blog. Hint: You...