Struggling to convert your company’s executive leaders into active participants on social media? 62% of surveyed executives reported their social media presence contributes to building their firm’s brand by establishing market leadership and credibility, boosting...
Have you heard of LinkedIn Influencers? Experienced LinkedIn users ask us a fair number of questions about them. Who are they? Should you follow them? Why? What makes someone an influencer? Why can’t I find [fill in name here] in the list of influencers? Let’s answer...
Officially launched in 2003, LinkedIn has more than 414 million registered members in more than 200 countries. With an average of two new members registering per second, it’s the largest professional social media network in the world. Most professionals know they need...
You don’t have to be a celebrity in your industry to work toward becoming a thought leader. Sure, there’s always someone who knows more than you do. Don’t let it scare you away from thought leadership. You know a lot. In fact, you know things that the more successful...