ProResource Challenge: Can You Generate Leads By Viewing LinkedIn Profiles?

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Can You Generate Leads by Viewing LinkedIn Profiles? There are as many opinions about how to generate leads on LinkedIn as there are LinkedIn experts. The Theory:  One strategy that is often recommended is the practice of viewing profiles of potential clients. The theory is that once someone sees you’ve […]

How to Create a Powerful LinkedIn Profile That Actually Generates More Leads

When you go to a networking event, what do you take with you to hand out? Resumes? Most likely not, unless it’s job-related networking event. For most events, you’d bring the right tools with you and that would be your business cards. What do you take when exhibiting at a […]

How to Do LinkedIn Ads and Sponsored Updates for Your Business

According to LinkedIn’s member research, four out of five LinkedIn members can impact business decisions and have two times the purchasing power of the average U.S. adult who is online. No doubt, LinkedIn is a valuable place to generate leads for your business. Doing organic activities there can help you […]

Does Your LinkedIn Profile Show a Lead Generator or a Job Seeker?

What do you want your LinkedIn profile to do? Generate more leads or find a job? Chances are good you want to find partners and connect with prospects. In most cases, an executive LinkedIn profile gives the impression of the latter. Considering a LinkedIn profile looks like a resume, professionals […]

3 Ways To Get Qualified Sales Leads Using LinkedIn

Most people use LinkedIn as a contact management tool to connect with friends or former co-workers. Besides everyday social networking, LinkedIn can be used as a very effective sales prospecting tool. In this post I’ll show you 3 solid strategies to help you get qualified sales leads into your pipeline. 1. Nurture Your […]

Should your marketing focus on lead gen, education or credibility?

It’s a trick question, of course. You need all three. Without lead gen you’ve got no prospects. But I don’t think anyone will argue with me that lead gen is essential. It’s the other two people forget about. Without those you don’t have much chance of converting that lead you […]