Creating a Great Facebook Fan Page: For Small Businesses

Today we’re delighted to have a guest post about Facebook marketing from Craig Robinson of Qwaya. If you’re reading this article and have a small business you want to promote on Facebook, we’re going to go ahead and assume that you already know how to create ads and what you […]

Easy ROI for Social Media: Permanent Contact Information

If you are in social media, I guarantee people are saying to you “I just don’t know if social media is worthwhile for my business.” Here’s what you say back… How much time and effort do you spend keeping your contact data up-to-date? How many opportunities do you lose each […]

Theme 7: Ask for Help

Your seventh theme for social media marketing (and the last in this series) is to let people help you. When you ask people for small favors – that they can easily do – you are helping them feel good about themselves. And then they also feel good about you. I […]

Theme 5: Show That You’re Connected

Your fifth theme for your social media marketing is to show who is connected with you. This is the whole point of social media! If you can show that other people – particularly people your prospects respect – have checked you out and decided to get involved with you, then […]

Theme 3: Care about Quality

A third theme for your social media marketing is quality. Let people see that you care about quality and excellence. Everyone wants to know that if they buy from you, you will deliver as promised, and they will get good results. Show them that you care about delivering a high […]

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