by ProResource | Oct 16, 2019 | CEOs, Executive Social, ROI, Social media, Thought Leadership, Top Blogs
B2B executives know that thought leadership matters. When done well, thought leadership can get your message out to the masses — an invaluable benefit that sparks conversations, helps establish your professional reputation, and builds trusting relationships that can...
by ProResource | Sep 11, 2019 | CEOs, Investors, ROI, Social media, Social media engagement, Top Blogs
Is there a Return on Investment (ROI) from getting executives active on social media? That used to be a challenging question. Not anymore. New studies show a clear ROI on multiple levels. In a new paper, The Emergence of “Social Executives” and Its...
by ProResource | Mar 4, 2017 | Branding, Lead generation, LinkedIn, Marketing, Social media, Top Blogs
Have you seen what other CEOs are doing on LinkedIn? Viewing other CEO profiles is a great way to get ideas for your own LinkedIn presence. It’s been nearly three years since we published our first blog post highlighting 10 great examples of LinkedIn CEO profiles....
by Katherine | Feb 20, 2015 | LinkedIn, Marketing Tools, Sales, Social Networking, Top Blogs
VP Sales LinkedIn profiles vary from detailed with most fields filled in to an almost empty one. Many sales teams, especially those in B2B, find great value in LinkedIn for forging new relationships and reinforcing existing ones. Any VP of sales who wants to stay in...
by Katherine | Apr 22, 2014 | credibility, LinkedIn, Marketing, Social Networking, Top Blogs
(This post has been updated; see 10 More Excellent Examples of LinkedIn CEO Profiles in 2017) A trend has reared its ugly head while I browsed CEO profiles on LinkedIn. Many of them looked blank or haven’t been updated in years. I’ve heard CEOs say they...
by ProResource | Apr 24, 2009 | Marketing, Nurture, Top Blogs
Where do you fall on this color wheel? More importantly, how does knowing your color impact your success on the job or in a family? There are many personality tests available – Myers Briggs, Strengths Finder, Enneagram. But I like the color wheel – I find it...
