If you are a consultant, a lawyer, or run a one-person business, you need a simple process for doing social media marketing – one you can do automatically, without a lot of effort or time. Today we’re going to talk about a LinkedIn system that can be...
You don’t need eggnog to make your holidays happy – and productive – on LinkedIn. With just a little thinking outside the box and some simple year-end attention, you’ll land the gift that keeps giving throughout the year ahead. Here are some tips for getting the most...
Forty is the new twenty. Sixty is the new forty. Maybe, but let’s be honest: for every voice encouraging you to ignore the numbers and embrace the wisdom and beauty of age – there’s one quietly whispering noooooo! Remember trying to make yourself appear older than...
Can You Generate Leads by Viewing LinkedIn Profiles? There are as many opinions about how to generate leads on LinkedIn as there are LinkedIn experts. The Theory: One strategy that is often recommended is the practice of viewing profiles of potential clients. The...
“When you can measure what you are speaking about, and express it in numbers, you know something about it; but when you cannot measure it, when you cannot express it in numbers, your knowledge is of a meager and unsatisfactory kind; it may be the beginning of...
In the past week I’ve worked with two very different educational institutions, both interested in the same issue – what instructors, professors and administrators can do in social media to help publicize their courses. Here are some of the tips I shared with them… Add...