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5 Most Common Tech Marketing Mistakes

5 Most Common Tech Marketing Mistakes

by ProResource | Apr 11, 2017 | Lead generation, Marketing, Marketing Tools, Sales, Social media

We can all agree that no one wants to spend money on marketing that doesn’t produce results.  But, to be fair, marketing is not a perfect science.  You can do 95% of everything right, but with just one element out of synch, you risk total failure.  The good news is,...
Use This Simple Method to ‘Debug’ Marketing Before Your Product Launch

Use This Simple Method to ‘Debug’ Marketing Before Your Product Launch

by ProResource | Apr 4, 2017 | Lead generation, Marketing, Marketing experiments, Product launches, Sales

When you are about to launch a new product, there are many things that keep you awake at night… Is there a major flaw you haven’t discovered yet, despite all your testing? Is the pricing strategy you have chosen the right one? Will you be ready to launch on...

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