When you are about to launch a new product, there are many things that keep you awake at night… Is there a major flaw you haven’t discovered yet, despite all your testing? Is the pricing strategy you have chosen the right one? Will you be ready to launch on...
A prospect emailed me inquiring about my services. Promptly, I went to his company website to learn about their software product. Next, I checked out the About page to meet the people behind the company. It was a general description of the company. No names. No...
When you go to a networking event, what do you take with you to hand out? Resumes? Most likely not, unless it’s job-related networking event. For most events, you’d bring the right tools with you and that would be your business cards. What do you take when exhibiting...
If your familiarity with LinkedIn is limited to your profile, contacts’ profiles, and your company page, you might be missing something big. Perhaps you’ve seen the long-form posts by “Influencers” such as Bill Gates or Richard Branson. Are you aware that LinkedIn...
According to LinkedIn’s member research, four out of five LinkedIn members can impact business decisions and have two times the purchasing power of the average U.S. adult who is online. No doubt, LinkedIn is a valuable place to generate leads for your business. Doing...
LinkedIn just opened the Social Selling Index (SSI) Dashboard to all LinkedIn members. This is a benchmark to help you understand how effectively you are executing social sales on LinkedIn. Take a quick look and see how you are doing. You can get your SSI number by...