by Katherine | Feb 6, 2015 | building trust, credibility, LinkedIn, Marketing, Social Networking
Managed services provider CEOs have a great opportunity to build trust with potential clients using LinkedIn – when you use your LinkedIn profile strategically to tell your story. Trust is critical for MSPs. Your clients depend on their computers to run their...
by Katherine | Jun 3, 2014 | Branding, building trust, Marketing, Strategy
When you go to the grocery store, you don’t think about the company behind the product. You think about how the product meets your needs. Rarely is there any trust involved in small, simple purchases. The same can’t be said when researching products and services for...
