Officially launched in 2003, LinkedIn has more than 414 million registered members in more than 200 countries. With an average of two new members registering per second, it’s the largest professional social media network in the world. Most professionals know they need...
Everyone wants to connect with influencers. That’s because when they do it, visits to your website, article, [fill in the blank] explodes. Being associated with them can increase exposure for your brand and boost engagement with your clients and prospects. Before any...
I ran into an old friend and we updated each other on our families. She shared the news of her daughter opting out of teaching for a marketing internship. Because of her personality and skills, everyone always thought she’d be a great teacher. Apparently, she burned...
If you haven’t noticed, the world of recruiting has changed dramatically. Worldwide, the number of quality hires coming from social networks has increased by 73% over the past four years. Over that same time period, the number of qualified hires coming from...
Building relationships on LinkedIn requires a different tact than with people you meet in person. You might attend a conference or a networking event. There, you work the room introducing yourself and learning about others. Before moving on, you exchange contact...
I recently received an unusual message on LinkedIn. Let’s just say it was the kind of message you expect from Match.com, not LinkedIn. It made me uncomfortable, so I promptly removed that person as a connection. Every social media network is different and has its own...