Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
How to Find and Hire a LinkedIn Ghostwriter
Hiring a ghostwriter for LinkedIn should make your life easier. You want to show up online with more intention. You want to share ideas that reflect your thinking without having to carve out hours to draft and edit every post yourself. And you want it to sound like...
ROI of Executive Social
Excellent LinkedIn Profiles: Sales Leaders
🔄 Note: This is our archived 2018 list. Here’s the latest list of sales leader profiles._____ If you are looking for sales leaders with an excellent LinkedIn presence, these senior executives show how it's done. Bernadette Wightman, President, Cisco Systems Canada...
Excellent LinkedIn Examples: Cybersecurity CEOs
🔄 Note: This is our archived 2018 Cybersecurity CEO list. Check out the latest list of CEO and CISO profiles._____ CEOs of cybersecurity companies need to demonstrate thoughtful leadership and credibility online. Here are some examples of excellent LinkedIn profiles...
What’s Working Now: Messages
LinkedIn has been introducing lots of new features and capabilities – almost every week there is something new. If you don’t spend much time on LinkedIn, the changes are so subtle you might not even notice them. But add them up, and they have significant implications...
CEOs to Follow on Twitter
One of the best ways for a CEO to learn how to use Twitter is to follow other CEOs who are doing a great job on Twitter. Here is a list of 11 CEOs who are worth following. You can see how they use their personal Twitter presence to share their excitement about...
Social CEOs
Excellent LinkedIn Examples: Female CEOs
In continuing with our theme of learning from the best, here is a list of some excellent LinkedIn examples of female CEOs. These women use their LinkedIn presence to share their ideas and experience in the boardroom, provide insights on industry news and trends,...
Your Customers Are Watching You
More and more people are using the internet to make purchasing decisions — but they aren't just comparing product information. Three important customer segments in particular (women, millennials, and the Chinese) are increasingly following executives on social media...
The ROI of Executive Social Media for Employee Advocacy
Too often, companies make the mistake of not tapping into one of their strongest marketing tools: their own employees. Employee advocacy can (and should) be a significant part of any organization's social media strategy — and many forward-thinking businesses are...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
