Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
7 Truths About CEO Visibility on LinkedIn
How Modern CEOs Build Trust, Opportunity, and Valuation Through Their Online Presence Before investors wire funds, customers sign contracts, or top candidates accept offers, they look you up on LinkedIn. Your LinkedIn presence has become part of how the market...
ROI of Executive Social
Unicorn CEOs on LinkedIn: Who’s Leading, Who’s AWOL
Entrepreneurs dream about building "unicorns" — startup businesses so successful they reach a valuation of over $1 billion. As of December 11, 2019, there were only 213 such companies in the United States. We took a look at how the CEOs of these organizations are...
Camera Shy? Why You Should Leave Your Webcam On
Bad hair day? Poor lighting? An unfortunate piece of lunch caught between your front teeth? Almost everyone falls victim to human nature and worries about their appearance in a photo or during live video. It's likely that there are times you say to yourself, "I'm just...
Excellent LinkedIn Examples: Female CEOs
In continuing with our theme of learning from the best, here is a list of some excellent LinkedIn examples of female CEOs. These women use their LinkedIn presence to share their ideas and experience in the boardroom, provide insights on industry news and trends,...
Your Customers Are Watching You
More and more people are using the internet to make purchasing decisions — but they aren't just comparing product information. Three important customer segments in particular (women, millennials, and the Chinese) are increasingly following executives on social media...
Social CEOs
Excellent LinkedIn Profiles for CFOs
As the title implies, chief financial officers focus on the money—tracking cash flow, analyzing company financial strengths and weaknesses, and strategically adjusting for optimum outcomes. Constantly vigilant and key to continuity and growth, CFOs assess the present...
4 Ways Blogging Benefits Your Business
Do you ever feel completely overloaded with advertisements? Pop-up ads, commercials on TV and streaming apps, and billboards can have the effect of making people feel overloaded with information. Most of us are bombarded with advertising of some sort through multiple...
11 Cool LinkedIn Options You Don’t Want to Miss
Like every social media platform—well, like everything—LinkedIn is constantly changing, upgrading, and enhancing its experience. New features roll out so quickly that they are easy to miss, so our team got together to share the new options we think have the most...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
