Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
How to Implement Executive-Led Growth
Many B2B companies are beginning to talk about executive-led growth, but few treat it as a deliberate system. Executive-led growth is a strategy where a company makes the thinking of its...
ROI of Executive Social
Forget the Gym, Hit LinkedIn: 2024 Resolutions for SaaS CEOs
We’re three days into 2024 — is it too early to stop talking about resolutions? In fact, let’s skip the whole resolution thing, and go for something more realistic, strategic, and with straightforward steps to success. I’m excited about the possibilities of this...
How to Quickly Refresh Your LinkedIn Profile for 2024: A SaaS CEO’s Guide
As the CEO of a SaaS company, chances are you’ve got a lot on your mind in these last weeks of 2023. What priorities are you juggling? Raising a round or exploring new partnerships? Balancing scalability, sustainability, and revenue goals? Navigating data security in...
SaaS CEOs: Do You Have a 2024 CEO Communications Strategy?
As we publish this blog, there are 32 days left in 2023. I’m feeling that crazy, end-of-the-year, new-year-coming-quickly urgency, are you? Even as I anticipate holiday gatherings and magic with my family and friends, I’m focused on what I need to do right now to...
An Introvert’s Guide to Maximizing Results from In-Person Events
Events are back! Yes, trade shows and conferences have rebounded, and everyone I’ve talked with is thrilled to be attending events. Truly, it’s great to see people in person again. But for every salesperson who is in their happy place, there’s a founder/CEO who feels...
Social CEOs
Your Color Wheel and Executive Personality Styles
Melanie Benson Strick’s latest blog post talks about something I found very useful when I took her course on virtual teams…
A color wheel called Insights™ Discovery that illustrates the different styles people have of communicating and managing and processing information.
There are all kinds of personality tests out there – Myers Briggs is one; the HOTS (Hare, Owl, Tortoise, Squirrel) survey from Robert Allen’s One Minute Millionaire is another.
But I like the color wheel – I find it very simple and easy for people to grasp and use.
When you understand that the person you are managing (or outsourcing to) is a “green”…
Why CEOs Should Do a Monthly Blog Post
Leadership visibility isn’t optional anymore. It’s essential. And one of the easiest, most effective ways for a CEO to build visibility? A monthly blog post. A blog gives you control over your own narrative. It lets you communicate directly with stakeholders and...
7 Ways to Optimize Your LinkedIn Profile for New Career Opportunities in 2025
Let’s be real for a second: As a senior executive, your track record is already hugely impressive. That’s a given. But if you’re looking to land some newer, more exciting job offers or––better yet––secure that coveted board position you’ve been eying? Your LinkedIn...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
