Excellent LinkedIn CFO Profiles
CFOs are showing up on LinkedIn in a more intentional, strategic way. While many still post infrequently, the strongest profiles signal a shift from behind-the-scenes operator to visible enterprise leader, reflecting their importance in building investor confidence and shaping the company’s narrative externally as well as internally. This group is particularly strong on substance. They don’t just announce earnings; they demonstrate judgment, priorities, and leadership style. They use LinkedIn to show how they think and what kind of partner they are to CEOs, boards, and the business.
Dan Zhang, ClickUp
Dan is a powerhouse on LinkedIn. Her About immediately establishes her value proposition: “Finance Executive with proven expertise scaling Enterprise Software and product-led-growth businesses.” You know exactly what problem she solves. A strong CFO must be a strategic operator, and her profile documents quantified impact—10x revenue growth, defined efficiency gains, IPO readiness, and major acquisitions. She writes in the language of growth and governance, not accounting. Her posts are packed with insights about leadership and growth challenges.
Ilana Esterrich, Planned Parenthood
Iliana’s headline leads with “Transforming Finance into Strategy,” immediately positioning her as more than a steward of numbers. She signals that her focus is the future of finance leadership. Her job descriptions go beyond responsibilities to show true scope: complex organizations, transformation mandates, and concrete outcomes. In her posts, she addresses the real pressures finance leaders face during large-scale changes and offers practical ways to navigate them. Her content is substantive enough that you come away better informed, not just inspired. It is easy to see why conference organizers and executive forums seek her out as a speaker.
Ted Belinky, Five Nines
Ted’s About section is structured a little differently than most, with clear headings such as My Expertise, How I Drive Success, and My Leadership Style. His Featured section reinforces his expertise, linking to the “9 Pillars of a CFO’s Playbook” and a practical CFO Toolkit for Restructuring. He posts frequently and generously, sharing hard-won perspectives on the CFO role, private equity, M&A, and strategy. He also shows his sense of humor with a lighthearted post celebrating ENIAC’s 80th birthday.
Evgeny Fetisov, ManyChat
Evgeny’s headline highlights 2 IPOs and $1B+ raised, establishing immediate capital-markets credibility. That claim is reinforced in his Featured section, which links to substantive media coverage of one of the IPOs. He posts regularly about AI and the broader tech landscape, commenting as an operator and capital allocator. The profile also documents external validation: awards, relevant certifications, and thoughtful recommendations that speak to his leadership, execution, and trust. Together, these elements create a cohesive picture of a CFO who has operated at scale and delivered results under public-company scrutiny.
Gina Mastantuono, ServiceNow
Gina topped our CFO list last year, and her profile has only strengthened since she added President to her responsibilities alongside CFO. Her About section makes the expanded scope clear, outlining enterprise-level oversight, career milestones, and major awards. She posts consistently, sharing her management philosophy and decision frameworks, not just company updates. At the same time, she offers a selective view into her personal drivers: her values, why she prioritizes strength training, and how she sustains performance. Alongside this, she communicates ServiceNow’s AI journey, connecting strategy, leadership, and personal discipline.
Wassia Kamon, ACE
Wassia makes sophisticated use of LinkedIn’s rotating header to communicate a multi-faceted platform. One image invites visitors to “Learn what great finance leaders do differently,” supported by awards, major media features, and her monthly newsletter. Another promotes her podcast, TheDiaryOfACFO.com, signaling that she operates as both practitioner and connector of the finance community. Her About section lays out her philosophy of the CFO role and how she builds high-performing finance teams. She posts frequently, amplifying podcast episodes, speaking engagements, and practical insights.
Andre Creighton, CLA
Andre’s headline pairs his CFO and Co-founder titles with a clear value statement: “I Help Growth Companies Turn Financial Chaos into Scalable Strategy” and adds third-party validation as 2023 CFO of the Year (Minneapolis-Saint Paul Business Journal). The result is both positioning and proof. His About section expands on that foundation, walking through his career path and concrete accomplishments. It also reveals how he thinks about building companies, what he prioritizes as a leader, and how he invests his time outside work, giving readers a fuller picture of who he is.
Melissa Hurrington, Premier Claims
Melissa’s title blends professional scope with personal identity: CFO and VP Operations alongside wife, mother, servant leader, and “fierce advocate for women.” It signals that her leadership philosophy is grounded in lived experience, not just functional expertise. Her About section catalogs the many roles she plays and concludes with the line, “at the end of the day I am simply Unapologetically and Authentically ME,” reinforcing that stance. Her Featured section provides external context, including Forbes articles on her unconventional path to the CFO seat and overcoming imposter syndrome, as well as recognition as one of the Top 50 Women Business Leaders in Nebraska.
Tim Weerasiri, Ninety.io
Tim’s About section and role descriptions focus on measurable outcomes – revenue growth, successful exits, and the scale of capital raised – so the value he delivers is unmistakable. Rather than listing responsibilities, he quantifies results that matter to boards and investors. He reposts more than he publishes original posts, but his commentary adds meaning. Through the tone of his remarks and the content he chooses to amplify, you get a clear sense of his energy, perspective, and sense of humor.
Want more examples? Here’s the previous CFO list. Or you can check out these executives: CEO, COO, CRO/VP of Sales, CMO, CHRO, Chief Data Officer, Chief Product Officer, Chief Information Security Officer, Chief Sustainability Officer, Chief Strategy Officer, and Chief AI Officer.










