Are You a ProSocial CEO?
80% of executives say they would rather work for a “social CEO.” CEOs who are active in social media are perceived as more effective, more forward-thinking, better communicators, more open and accessible, and more inspiring. But it’s not always possible for a CEO to...
LinkedIn Video: How I Got Started (and Why I Won’t Stop)
A success story from ProResource CEO, Judy Schramm. As well-informed adults, we all know what’s good for us. Take time for self-care, get enough sleep, exercise regularly, eat more greens — these are not earth-shattering suggestions. In fact, they’re downright...
9 Expert Tips to Make Great Videos for LinkedIn
Your social media feeds are jam-packed with video and for good reason — people love it. In fact, by 2019, it’s expected that video will account for 80% of all consumer internet traffic. That’s a hard stat to ignore! Here's another amazing statistic from LinkedIn:...
Ready to Get Started with Native Video? Here’s How
Ready or not, video is here — and it’s taking over LinkedIn. You have probably noticed more and more video in your LinkedIn news feed. This is for two reasons. First, video delivers better results than other types of social media posts, so more people are using it....
LinkedIn Profile Tips for College Students
AP Photo/The Express-Times, Matt SmithFor many, a LinkedIn profile is something to think about after you’ve landed your first job — or at least after you’ve graduated with a degree. But the time to start building your career network is actually during your first year...
LinkedIn Tips for High School Students
Does your high school student have a LinkedIn profile yet? Many people assume that you should be out of college before you join LinkedIn, but that’s no longer true. Just do a quick Google search on the topic of “LinkedIn for students,” and you’ll instantly get a list...
What to Update Now on Your LinkedIn Profile
It's summer — the season of rest and relaxation. And a little bit of down time at work offers up an opportunity to review and update your LinkedIn profile, which is something you should be doing on a regular basis to keep your page active. Think of it this way: Your...
What You Need to Know About Social Sharing
Each day, content explodes on social media. Every tweet, Facebook update, and LinkedIn post compete with thousands of others. Twitter officials say that people post more than 500 million tweets per day. Facebook generates 4 petabytes of new content per day. To put...
Top 5 Reasons Senior Execs Don’t Use Social Media (and Why That Should Change)
When it comes to business best practices, every company knows they have to have a presence in social media. I mean, it’s 2018, folks. But, it’s funny — while senior executives at every level of corporate America insist that their company have a vibrant multi-platform...
You Wrote a Book! Now What?
With 562 million members, LinkedIn, when used strategically, offers authors unprecedented opportunities to promote their work, especially when using LinkedIn in conjunction with other social media platforms such as YouTube, Instagram, and Twitter. Dr. John Danley, an...
LinkedIn Privacy Settings: What You Need to Know
Did you count how many privacy policy emails hit your inbox last week? I received dozens; bet you did too. The reason? Europe’s new General Data Protection Regulations (GDPR), which has been approved since 2016, but didn’t actually go into effect until May 25. In a...
Excellent LinkedIn Examples: Tech CEOs
With more than 562 million users on LinkedIn, it can be challenging to stand out from the crowd. These CEOs of the tech world, however, have mastered the art of virtual branding — and have the exposure to show for it. Mark McGarrity, CEO Pilgrim Consulting Mark...