by ProResource | Aug 29, 2011 | Marketing, Public relations
Before you hire a PR agency or public relations consultant to help you get publicity for your company, you’ll want to do a little self-assessment ahead of time to determine what you have to work with. Spend an hour or two going over these questions with your...
by ProResource | Dec 4, 2009 | Public relations
I recently started following Damon Carson, a PR wiz who advertised in one of the HARO newsletters. For anyone who doesn’t know what HARO is… HARO stands for Help A Reporter Out. It’s a 3x/day listserv where reporters and bloggers ask for sources to...