No one wants to write in a vacuum. When you publish a blog post on LinkedIn, you get help publicizing it. LinkedIn notifies your connections that you have published a blog post, they feature your three most recent blog posts on your LinkedIn profile, and they make...
You’ve probably heard about Pulse, LinkedIn’s news aggregation platform. Normally, when you publish a blog post, it is automatically sent to the news feed of your connections and followers. Posts featured on Pulse can be seen by all members, which gives you...
If you are thinking about working with a professional copywriter to create LinkedIn blogs, you’ll want to make sure the writer understands your goals for the project, your expectations, and especially your ideas. The blog content should originate with you. A good...
You’ve spent a lot of time, effort, and money to get your company’s website working well. Your design team has made it look beautiful and function seamlessly. It’s amply stocked with brilliant content that shows everything your company can do. There’s just one thing...
If your familiarity with LinkedIn is limited to your profile, contacts’ profiles, and your company page, you might be missing something big. Perhaps you’ve seen the long-form posts by “Influencers” such as Bill Gates or Richard Branson. Are you aware that LinkedIn...
