by ProResource | Feb 25, 2012 | Blogging, Marketing, Nurture
We are going to be celebrating our fifth birthday soon, and in honor of the celebration thought this would be a good time to acknowledge some of the other people who blog about nurture marketing. It has become an increasingly popular topic and these blogs are all...
by ProResource | Sep 2, 2011 | Interviews, Marketing
If you are short on time, here are 3 questions that give you the fastest way to identify whether you are talking to someone who really knows what they are doing. 1. What process do you use when you work with clients? In other words, what are the steps they are going...
by ProResource | Aug 29, 2011 | Marketing, Public relations
Before you hire a PR agency or public relations consultant to help you get publicity for your company, you’ll want to do a little self-assessment ahead of time to determine what you have to work with. Spend an hour or two going over these questions with your...
by ProResource | Aug 19, 2011 | Education, Marketing
In the last post, I said that we use a 2-part strategy to educate marketing freelancers effectively and inexpensively. Here’s the second part… Whenever we can, we choose the first project a new marketing freelancer works on so they can learn while they are...
by ProResource | Aug 15, 2011 | Content curation, Marketing, Nurture
Need ideas for articles that you can use in an email newsletter, a nurture program (email or regular mail), a blog, or just to add to your website to provide keyword fodder for search engines? Here’s a list I came up with for clients: What concepts people need to...