by ProResource | Jun 19, 2013 | LinkedIn, Nurture, Social Networking
LinkedIn Contacts adds an extremely simple CRM system to LinkedIn, allowing you to manage your contacts and your interactions with them inside LinkedIn. While it doesn’t have the robust features that a larger company needs in its CRM, such as pipeline forecasting, for...
by ProResource | Apr 23, 2012 | Marketing, Nurture, Social media, Social Networking
If you are in social media, I guarantee people are saying to you “I just don’t know if social media is worthwhile for my business.” Here’s what you say back… How much time and effort do you spend keeping your contact data up-to-date? How many opportunities do you lose...
by ProResource | Jul 25, 2011 | Marketing, Public relations, Social Networking
As you are building out your nurture marketing program, make sure you include all the people who could be referring business to you. Spend a little time every quarter brainstorming about who else is engaged with your prospects and might be able to tell them about your...