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When Free Is Appropriate (And When It’s Not)!

by ProResource | Dec 21, 2012 | Marketing, Public relations

Here’s a guest post from Sean D’Souza, who is an expert at writing persuasive copy… How powerful is the word F-R-E-E? And where do you draw the line between offering products and services free vs. charging? Hard question to answer isn’t it? Everyone tells you,...

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