Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
The AI Blind Spots Even Tech CEOs Miss
You’ve already built AI into your business. You’re using AI in your product, for GTM and customer support, and in a dozen other ways. But are you thinking about the impact AI has on your personal presence? AI is reshaping how people see you as a leader. Here are...
ROI of Executive Social
How LinkedIn is Keeping Discussion Civil
Chances are good that your LinkedIn news feed looks a lot different than it did a year ago. You're probably seeing posts on Black Lives Matter, social justice, LGBTQ+ advocacy, and the global response to the COVID-19 pandemic. LinkedIn has long had the reputation for...
The New Dow 30: Crunching Numbers on CEO Social Media
An elite club of 30 chief executives helms the companies that rule the stock market. How do they rate on social media? Changes to the Dow Jones industrial average (DJIA), a composite of 30 publicly traded companies, ushered in new players and downgraded old favorites....
20 for 2020: LinkedIn CEO Profiles to Watch
(🔄 Note: This list has been updated. Here’s the latest list of CEO profiles.) With virtually all of your business interactions now virtual, your online presence has gone from a nice-to-have to absolutely essential. Whether you love social media, or only reluctantly...
Fortune 500 CEOs Address BLM and COVID-19 Head On
In the words of baseball legend Yogi Berra,"It ain't over 'til it's over." 2020 is far from over, as much as many of us would like it to be. It's been a tumultuous eight months, with big challenges looming on the horizon. In the distant past, like all the way back in...
Social CEOs
3 Ways to Use ChatGPT to Build Your Personal Brand on LinkedIn
Like you, we’ve been running experiments with ChatGPT. Ours have focused on what it can do on LinkedIn. We’ve discovered a lot of ways ChatGPT can help you build your brand ― with very little effort! We’re still learning, but here are some of the best: 1.Update...
4 Long-Term Benefits to Personal Branding for CEOs
A personal brand is not about posting what you had for lunch on social media. Personal branding is not about spin. Or about bragging. Thank goodness. Personal branding starts by recognizing you have a reputation and influence, and the power to leverage that influence...
15 LinkedIn Tips to Do Now and Start 2023 Strong
Let’s all stop for a minute and breathe — and celebrate — we’ve almost made it through 2022, which includes surviving the changes, tumult, and crazy of 2020 and 2021. What a ride, right? As we roll into the final two weeks of 2022, I hope you get time — to reflect on...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
