Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
Use LinkedIn to Build a Powerful Referral Network
Successful leaders know the value of hard work, innovative thinking, and perseverance. But they also know this basic truth: Most of the best things in business — and life — come to you through other people. Good business is rarely a solo enterprise, and relationships...
ROI of Executive Social
How to Get Your CEO to Take LinkedIn Seriously
Many CMOs and heads of communications are dealing with the same situation: the company is active on LinkedIn, with a strong presence. The CEO is on LinkedIn but not particularly active – they are good about reposting company announcements, sharing funding news, and...
Raising a Funding Round? How LinkedIn Helps Founders Gain Investor Confidence
Fundraising is more intense than almost anything else you do. When you are raising a round, you need a proven track record, impressive business credentials, a strong team, real traction, and a compelling vision.. You know every aspect of your business is going to...
Introducing the Leadership Signal System
Is your LinkedIn presence underselling your abilities? Most executives have far more to offer on LinkedIn than their profiles or posts reveal. Their credibility is not the issue. They have built companies, led teams, navigated markets, made difficult decisions, worked...
Do You Have an Exit Signal Gap?
When a CEO starts thinking about selling the company, something changes. The business is no longer being judged only by customers, employees, partners, and investors. It is now being assessed by a different group of people: buyers, private equity firms, bankers,...
Social CEOs
25 Ways CEOs Can Build Trust Faster Using LinkedIn
When you ask leaders about the most important skill they need to succeed in their role, the answers almost always include build trust. In his book, Start with Why: How Great Leaders Inspire Everyone to Take Action, Simon Sinek talks about how trust is a cornerstone...
How to Get Your CEO to Take LinkedIn Seriously
Many CMOs and heads of communications are dealing with the same situation: the company is active on LinkedIn, with a strong presence. The CEO is on LinkedIn but not particularly active – they are good about reposting company announcements, sharing funding news, and...
Raising a Funding Round? How LinkedIn Helps Founders Gain Investor Confidence
Fundraising is more intense than almost anything else you do. When you are raising a round, you need a proven track record, impressive business credentials, a strong team, real traction, and a compelling vision.. You know every aspect of your business is going to...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
