Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
10 Stages of a CEO’s Journey and How LinkedIn Helps You Crush Each One
Navigating the CEO journey is exciting and exhilarating . . . and sometimes exhausting. But you wouldn’t want to be doing anything else, right? From founding a business to exiting with grace, successful CEOs rely on foundational skills that remain crucial across all...
ROI of Executive Social
In the CEO Gig Economy, Brand Is the Only Thing You Own
Fortune just sounded the alarm: in the first half of 2025, a full 33% of new CEOs were interim appointments. Let that sink in. A third of new CEO roles are occupied by people who aren’t expected to stay. Boards are embracing flexibility, cycling in operators for...
What to Do on LinkedIn When You’re Preparing to Sell Your Company
If you’re planning to sell your company in the next few years, LinkedIn can help you make that transition more successfully. Whether you're aiming for a clean exit or staying on through the transition, a strategic LinkedIn presence can improve your positioning,...
McKinsey Says You’re the Chief Storyteller. Are You Acting Like It?
McKinsey just gave CEOs a new title: storyteller-in-chief. Because when employees, investors, and the outside world ask, "Where is this company going?" the answer shouldn’t be buried in a press release or quarterly report. It should come from you. McKinsey puts it...
LinkedIn Recruiting Strategy: Build a Talent Pool
At any given moment, thousands of companies are online in search of new employees. They post job openings on LinkedIn and websites like Glassdoor and Monster. Others contact recruiters or reach out to friends, acquaintances, and former colleagues for leads. If they...
Social CEOs
Are You Writing a B2B Business Book?
Insights from my conversation with author and strategy expert, Susan Schramm Is writing a business book one of your goals for the coming year? Executives are writing books at an accelerating pace. Some want to share a framework they have developed. Others want to...
Only Have an Hour? 5 Fast Ways to Refresh Your LinkedIn Profile
The end of the year always feels like controlled chaos. You’re closing out projects, planning for 2026, and still trying to be present for holiday traditions, family gatherings, and everything else that makes this season meaningful. With that level of activity, your...
Thinking About Writing a Book?
If you’re a CEO or senior executive, you’ve probably been told more than once that you should write a book. Maybe you’ve led a transformation, built something remarkable, or developed a way of thinking that others could learn from. But between your day job and your...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
