by ProResource | Aug 25, 2016 | Blogging, Community building, LinkedIn, Personal branding, ROI
I often get asked how to write a blog post that will be successful on LinkedIn. A corresponding question: what does successful mean on this blogging platform? I’m not going to give you a formula, because there’s no one perfect way to succeed. However, successful...
by Katherine | Jan 12, 2016 | Community building, credibility, LinkedIn, Social Networking, Trust
Everyone wants to connect with influencers. That’s because when they do it, visits to your website, article, [fill in the blank] explodes. Being associated with them can increase exposure for your brand and boost engagement with your clients and prospects. Before any...
by Katherine | Dec 31, 2015 | Community building, LinkedIn, Social Networking
Originally posted on LinkedIn In the weeks leading up to Giving Tuesday a couple friends asked me the exact same question: “How can I use LinkedIn to generate support for a nonprofit?” Both friends serve on the boards of local charities. They have large networks, and...
by Katherine | May 6, 2015 | Community building, LinkedIn, Marketing, Nurture, Social Networking
How do you connect with people on LinkedIn? See their name pop up in the “People you might know” list? Receive an email from someone you haven’t heard from in ages? Perhaps meet new connections or run into colleagues at conferences and connect? This ad hoc approach of...
by Katherine | Jun 7, 2014 | Community building, LinkedIn, Marketing, Social Networking
Are you getting the most out of groups on LinkedIn? If not, you’re missing out on a huge amount of information, updates, tips, and networking opportunities. LinkedIn groups provide a great platform where you can share ideas and engage in discussion with potentially...
by Katherine | Jan 21, 2014 | Community building, LinkedIn, Marketing, Social Networking
Even if you’re not a recruiter or sales person, upgrading to the LinkedIn Premium plan for business professionals may still be worth the investment. LinkedIn offers four types of plans: LinkedIn Premium, recruiters, job seekers and sales professionals. LinkedIn...
