Is your LinkedIn presence underselling your abilities? Most executives have far more to offer on LinkedIn than their profiles or posts reveal. Their credibility is not the issue. They have built companies, led teams, navigated markets, made difficult decisions, worked...
When a CEO starts thinking about selling the company, something changes. The business is no longer being judged only by customers, employees, partners, and investors. It is now being assessed by a different group of people: buyers, private equity firms, bankers,...
Navigating the CEO journey is exciting and exhilarating . . . and sometimes exhausting. But you wouldn’t want to be doing anything else, right? From founding a business to exiting with grace, successful CEOs rely on foundational skills that remain crucial across all...
Many CEOs hear the phrase “lead in public” and assume it means posting more often. But leading in public is not the same thing as being active on LinkedIn. A CEO can post often and still reveal very little about how they think, what they believe, or where they are...
Most executives would never build a business with a single point of failure. But many build their careers that way. Their reputation depends too heavily on one company, one boss, one sponsor, one investor, one client, or one product. As long as everything holds, the...
LinkedIn has made substantive changes in their algorithm this year, and most users have seen a significant impact on the reach of their posts. Let’s look at the changes that are most relevant for CEOs and executives. First, what happened? LinkedIn is now using large...
Most growth-stage CEOs think recruiting problems are caused by compensation, competition, or a lack of qualified candidates. Sometimes that’s true. But increasingly, the problem is visibility. The best candidates want to know who they’ll be working for before they...
Excellent LinkedIn Examples: Female CEOsIn continuing with our theme of learning from the best, here is a list of some excellent LinkedIn examples of female CEOs. These...
Why the CEO’s online presence becomes a marketing priority. After a funding round, most CEOs instinctively shift their attention to hiring, product execution, and scaling. From an operational standpoint, that is exactly what they should do. But from a market...
People are coming to your LinkedIn profile to learn how you think. If one of the signals you want to send is that you believe in sustainability and care about the environment, you’ll want to include sustainability in both your profile and your LinkedIn activity. Key...
