Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
Introducing the Leadership Signal System
Is your LinkedIn presence underselling your abilities? Most executives have far more to offer on LinkedIn than their profiles or posts reveal. Their credibility is not the issue. They have built companies, led teams, navigated markets, made difficult decisions, worked...
ROI of Executive Social
Are You Writing a B2B Business Book?
Insights from my conversation with author and strategy expert, Susan Schramm Is writing a business book one of your goals for the coming year? Executives are writing books at an accelerating pace. Some want to share a framework they have developed. Others want to...
Only Have an Hour? 5 Fast Ways to Refresh Your LinkedIn Profile
The end of the year always feels like controlled chaos. You’re closing out projects, planning for 2026, and still trying to be present for holiday traditions, family gatherings, and everything else that makes this season meaningful. With that level of activity, your...
Thinking About Writing a Book?
If you’re a CEO or senior executive, you’ve probably been told more than once that you should write a book. Maybe you’ve led a transformation, built something remarkable, or developed a way of thinking that others could learn from. But between your day job and your...
How to Optimize Your LinkedIn Profile for 2026: A Guide for Senior Leaders
As a senior executive, your accomplishments already speak for themselves. But now, with rapid industry shifts, AI-driven talent evaluation, and unprecedented competition for top leadership and board roles, your LinkedIn profile must do more than summarize your career....
Social CEOs
What Is Executive-Led Growth?
Have you heard the term executive-led growth? Executive-led growth describes a modern B2B dynamic where company growth increasingly flows through the credibility, visibility, and voice of senior leaders, especially founders and CEOs. Key Takeaways: Buyers trust...
The Four Stages of Executive LinkedIn Presence
Most executives know they should “be on LinkedIn” but it isn’t clear what that actually means. Is it enough to have a profile? Do you need to post, and if so, how often? Turning to LinkedIn experts for advice doesn’t help, mainly because most of them are speaking to...
LinkedIn Strategy for CEOs Over $5M: How to Scale Your Presence Without Adding More Work
Not at $5M yet? Read LinkedIn Strategy for CEOs Under $5M. Crossing $5M in revenue changes almost everything about how a company operates. You have more customers, more employees, and more complexity. You’re building a leadership team. You have a sales organization....
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
