Executive Social Resource Center
Leaders have a unique opportunity to harness the power of social media to share ideas, establish a reputation, earn trust, build relationships, and to contribute to the business, the industry, and the world. We put together a collection of our best resources to support you in getting your leadership team and executives to step into social media.
- 10 Ways Social Media Makes You a Better Leader
Used strategically, social media is about so much more than a daily update. Here are 10 ways that social media enhances your ability to lead. - What’s the ROI of Investing in Social Media?
Yes, you can calculate the payoff of social media. These blog posts cover four sources of ROI from executive social. - Social CEOs on LinkedIn & Twitter
There are many CEOs who are active in social media. Take a look at CEOs who are doing it best. - Fortune 500 CEOs and Unicorn CEOs on Twitter
Links to see the most recent tweets from Fortune 500 CEOs & Unicorn CEOs. - eBook: How to Craft a CEO Brand on LinkedIn
Download a free copy of our step-by-step instructions for crafting your LinkedIn profile, expanding your network, sharing content, and much more.
Why Female VPs at Major Tech Companies Post More Often Than Men
We have been looking at the way thousands of VPs at the largest U.S.-based technology companies are using LinkedIn, and one pattern stands out: Female VPs post nearly twice as often as their male counterparts. This held true across companies where hundreds of VPs...
ROI of Executive Social
New LinkedIn, New You
When did you last update your LinkedIn profile? If you’re like most people, it’s been a while. Right? That’s okay, but as LinkedIn completes the rollout of a new user interface, there’s no better time to refresh and update your profile. Here’s a look at what’s...
How to Use LinkedIn in 5 Minutes a Day
If you are a consultant, a lawyer, or run a one-person business, you need a simple process for doing social media marketing - one you can do automatically, without a lot of effort or time. Today we're going to talk about a LinkedIn system that can be accomplished in...
How to Get Senior Executives into Social Media
It feels like moving a mountain, doesn’t it? You have dozens — maybe hundreds — of senior executives you are trying to get to participate in social media. It’s one of your key initiatives, but you’re not making the progress you hoped for. Everyone agrees social media...
Social CEOs
Social Media as a Leadership Tool
In business, we're always thinking about what's next: What are our targets for the next quarter? What's the next move in my career? And what decisions and actions need to be made to get us where we want to go? No matter the answer, building a strong online presence...
A LinkedIn Guide to Image Sizes & Character Limits
If you’re putting in the effort to optimize your LinkedIn profile, the last thing you want is to waste time guessing at proper image sizes and character limits. Knowing exact specifications for different LinkedIn fields ahead of time will help. Here’s a comprehensive...
How to Use LinkedIn to Build Your Reputation as a Thought Leader
thought leader [thawt lee-der] n. 1. a go-to voice in an industry or profession; someone who shares forward-thinking viewpoints; a person whose perspective on a subject is taken as authoritative and influential. Thought leadership helps you to establish a...
Fortune 500 Twitter List
See the latest tweets from Fortune 500 CEOs.
Unicorn CEOs Twitter List
See the latest tweets from Unicorn CEOs
How to Craft a CEO Brand on LinkedIn – 2023 Edition
The ultimate LinkedIn branding guide to build a strong personal brand, position yourself as a thought leader, and raise your visibility on LinkedIn.
