Use Social Advertising to Reach Professionals, Executives & Decision-makers
Looking for a cost-effective way to get your blog posts, white papers, ebooks, videos, and other educational materials in front of your prospects?
Use LinkedIn or Facebook ads.
Target Your Desired Audience
Do you want to reach association executives in the DC metro area? Data center managers at Fortune 500 companies? Attorneys in small law firms in Atlanta?
You can target by job title, industry, company size, and much more.
Thousands of people will see what you are offering. That helps you build your reputation and create awareness of your solutions. That’s all free.
You only pay when someone is interested enough to click through. The cost runs around $5 per click. That’s a pretty reasonable price for getting your content in front of the right people.
Most of our clients who use these ads to expand their audience spend about $500/month. But you can invest whatever amount you want, with daily or monthly limits to ensure you don’t go over budget.
Promote Webinars, Seminars and Conferences Too
You can use these ads to promote any kind of educational materials or events.
You can drive traffic to a registration page, to the event home page, or any page where they can learn more and join your mailing list.
Take the Next Step!
Learn more about how social advertising works. Watch the archived webinar:
LinkedIn Advertising 101
Schedule a free 15-minute call so we can talk about what you would like to accomplish with social advertising, and you can see if our approach is a good fit for you.