FREE SOCIAL MEDIA ASSESSMENTS

Competitive Assessment

See How Your Social Media Presence Compares to a Competitor... Wondering how your social media presence compares with a colleague...

Social Viability Assessment

Find Out If Social Media Is Worth the Investment Of Your Time... Everyone says you need to be active in...

LinkedIn Advertising Assessment

Find Out if LinkedIn Advertising Will Work For You... Wondering if you can use LinkedIn advertising to promote your business, increase...

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Are You a Thought Leader? How to Know for Sure

“When you can measure what you are speaking about, and express it in numbers, you know something about it; but when you cannot measure it, when you cannot express it in numbers, your knowledge is of a meager and unsatisfactory kind; it may be the beginning of knowledge, but you […]

LinkedIn for Instructors: How to Promote Your Course

In the past week I’ve worked with two very different educational institutions, both interested in the same issue – what instructors, professors and administrators can do in social media to help publicize their courses. Here are some of the tips I shared with them… Add Your Course to Your LinkedIn […]

Measuring ROI from Blogging on LinkedIn

We’re always trying to measure results, aren’t we? If you’re thinking about publishing blog posts on LinkedIn, you’ve probably wondered what kind of results to expect, and how to measure success. If you’re outsourcing the writing to a LinkedIn expert, you will also be concerned about getting a good return […]