by ProResource | Nov 20, 2013 | Social media, Social Networking
Many financial advisors remain understandably leery about using social media especially in the face of regulatory compliance. However, they may be losing out on opportunities. According to the Cogent’s research report, “Social Media’s Impact on Personal Finance and...
by ProResource | Aug 31, 2013 | Marketing, Nurture, Social media, Social media engagement
Today’s guest post comes from Nathaniel Mollen, a student of philosophy at Ursinus College. Marketing is only a little like metaphysics, but it’s made him somewhat of an expert in making dry topics both clear and interesting. Lead nurturing is not really a...
by ProResource | Aug 23, 2013 | Marketing, Nurture, Social media, Social Networking
Although many financial advisors would like to get out there in social media, they’ve been cautious and with good reason. A July 2013 SEI poll of 200 advisors has found less than a third of respondents use social media. They’re concerned about broker dealers,...
by ProResource | Aug 7, 2013 | Marketing, Social media, Startups
Investing in a startup is an exciting adventure because you get in the game early before any of the players become stars. And when they start winning games, you feel a thrill knowing you were there at the beginning. Although it’s a risky investment, you miss 100% of...
by ProResource | Dec 18, 2012 | Marketing, Public relations, Social media
Today’s post comes from social marketing expert Randy Hlavac. Many business managers have heard of social monitoring but think it is costly, complex, and require you hire specialists. These are all false. There are social monitoring systems which allow you to...