Managed services provider CEOs have a great opportunity to build trust with potential clients using LinkedIn – when you use your LinkedIn profile strategically to tell your story. Trust is critical for MSPs. Your clients depend on their computers to run their...
When you need to hire a contractor or seek a partner, how do you decide which companies to consider and choose a winner? Sure, you could do a Google search and Better Business Bureau check. And those are good places to start. Still it only reveals so much about a...
(This list has been updated in 2024; see Excellent CEO LinkedIn Profiles) A trend has reared its ugly head while I browsed CEO profiles on LinkedIn. Many of them looked blank or haven’t been updated in years. I’ve heard CEOs say they aren’t looking for a...
Buyers don’t just look for a solution. They’re also looking for a business partner and someone they can trust. The foundation of any business relationship is trust. It’s easier to build trust when you can look someone in the eye and shake hands. It’s harder to do...
Being transparent is another important part of building trust. And social media offers a great forum for that. But what does it mean? Why is it a good thing? Transparency means showing others who you are – by being yourself, open and honest. Your actions and...
LinkedIn has become the greatest network for almost every type of professional or executive – whether you are looking for new customers or partners, need to hire employees, or are searching for a new job, you do it on LinkedIn. According to LinkedIn’s own statistics,...